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Buying hits and traffic (Good or Bad?)

On August 3, 2010, in SEO Advice, by admin

There are plenty of companies out there who sell traffic or hits. There is a huge debate
between many SEO (Search Engine Optimization) Experts on whether it is a good thing
or a bad thing, so we at Lanta, decided to compile a Pro’s, Con’s and the Grey Area
about buying hits so you yourself can decide, whether it is right for you.

Pro:

  • A lot of exposure to your website
  • Higher Alexa Rating

Cons:

  • There is a big debate on whether those hits are validly counted
    by Google
  • Even though you get the unique hits, an average visit to your site
    is no longer then 3-5 Seconds
  • Due to the high traffic, the traffic reports will be almost impossible to
    determine, which traffic is legitimate and which traffic is not.

Grey Area:

  • If you plan to sell a website, falsifying hit counts to your website can make
    it look like you are getting a lot of hits.
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